Course Overview
$307 is the average course fee entered on My Skills by 2 training provider(s).
Not all training providers enter this information on My Skills. Contact each training provider directly for further information.
265 Hours is the average course duration entered on My Skills by 2 training provider(s).
A guide to durations can be found at Australian Qualifications Framework. Not all training providers enter this information on My Skills. Contact each training provider directly for further information.
This unit describes the skills and knowledge required to conduct an analysis of market data in order to determine organisational and competitor business performance and to prepare market and business forecasts. The information assists in developing an organisation’s marketing plan and to determine the current or potential future success of marketing strategies.
This unit applies to marketing professionals who use statistical techniques to analyse organisational and competitor marketing performance and to interpret new and emerging trends when forecasting future business needs.
No licensing, legislative or certification requirements apply to this unit at the time of publication.