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Diploma of Advertising

BSB50115
Average Course Fee: $5535
Average Duration: 654 Hours

This qualification would apply to individuals with various job titles including account managers, creative directors, copywriters and account planners.

Individuals in these roles would possess a sound theoretical knowledge base in advertising management and demonstrate a range of managerial skills to ensure that advertising functions are effectively conducted in an organisation or business area. Typically they would have responsibility for the work of other staff and lead teams in conducting advertising campaigns.

Licensing/Regulatory Information

No licensing, legislative or certification requirements apply to this qualification at the time of publication.

These are the outcomes of graduates surveyed six months after completing their training for similar courses 'Diploma in the field of Management and Commerce'

86.0%

Satisfied with the training
56.0%

Received job-related
benefits from training
Advertising Specialist ( ANZSCO code 225111)
Expected job openings
Expected job openings are: high Low Below average Average Above average High
High
55,000 persons were employed as Advertising and Marketing Professionals in 2015. Job openings over the next 5 years are expected to be greater than 50,000.
Average weekly full time earnings
Average weekly full time earnings are: high Low Below average Average Above average High
High
Average weekly full time earnings before tax for Advertising and Marketing Professionals in 2014 are: $1,694. Average earnings for all occupations are: $1,200
Source: Department of Employment. For full details on Advertising and Marketing Professionals visit Job Outlook
This qualification is available as an Australian Apprenticeship in the states and territories shown by blue colouring in the table below.

  1. ACT
  2. NSW
  3. NT
  4. QLD
  5. SA
  6. TAS
  7. VIC
For more information on apprenticeship pathways, please visit this course on aapathways.com.au
This course may be subsidised in the following state and territories

  1. ACT
  2. NSW
  3. NT
  4. QLD
  5. SA
  6. TAS
  7. VIC

For more information about financial support and subsidies for training, please refer to the Financial assistance page

Total number of units = 8

This qualification has no core units.

8 elective units must be selected, of which:

  • 5 elective units must be selected from the Group A elective units below
  • at least 2 elective units must be selected from either the remaining Group A or Group B units listed below, or from an equivalent level qualification in BSB Business Services Training Package
  • 1 elective unit may be selected from the units listed below, from this Training Package or from any current accredited course or endorsed Training Package at this qualification level or Certificate IV or Advanced Diploma level.
  • Elective units must be relevant to the work environment and the qualification, maintain the integrity of the AQF alignment and contribute to a valid, industry-supported vocational outcome.

    Elective Units

    Group A

    BSBADV503 Coordinate advertising research

    BSBADV507 Develop a media plan

    BSBADV509 Create mass print media advertisements

    BSBADV510 Create mass electronic media advertisements

    BSBMKG523 Design and develop an integrated marketing communication plan

    BSBCMM401 Make a presentation

    BSBCRT501 Originate and develop concepts

    BSBFIM501 Manage budgets and financial plans

    BSBWRT501 Write persuasive copy

    Group B

    BSBADV602 Develop an advertising campaign

    BSBADV603 Manage advertising production

    BSBADV604 Execute an advertising campaign

    BSBADV605 Evaluate campaign effectiveness

    BSBCUS501 Manage quality customer service

    BSBDES601 Manage design realisation

    BSBDES602 Research global design trends

    BSBINM501 Manage an information or knowledge management system

    BSBLED501 Develop a workplace learning environment

    BSBMGT502 Manage people performance

    BSBMGT517 Manage operational plan

    BSBMGT516 Facilitate continuous improvement

    BSBMKG402 Analyse consumer behaviour for specific markets

    BSBMKG501 Identify and evaluate marketing opportunities

    BSBMKG502 Establish and adjust the marketing mix

    BSBMKG506 Plan market research

    BSBMKG507 Interpret market trends and developments

    BSBMKG508 Plan direct marketing activities

    BSBMKG509 Implement and monitor direct marketing activities

    BSBMKG510 Plan e-marketing communications

    BSBMKG514 Implement and monitor marketing activities

    BSBMKG515 Conduct a marketing audit

    BSBMKG520 Manage compliance within the marketing legislative framework

    BSBMKG522 Plan measurement of marketing effectiveness

    BSBPUB501 Manage the public relations publication process

    BSBPUB502 Develop and manage complex public relations campaigns

    BSBPUB503 Manage fundraising and sponsorship activities

    BSBPUB504 Develop and implement crisis management plans

    BSBPMG522 Undertake project work

    BSBREL501 Build international client relationships

    BSBREL502 Build international business networks

    BSBRSK501 Manage risk

    BSBSUS501 Develop workplace policy and procedures for sustainability

    BSBWOR501 Manage personal work priorities and professional development

    BSBWOR502 Lead and manage team effectiveness

    Read More

    Find a course unit



    The following occupations relate to this qualification.

    Executive Assistant
    Legal Services Support Officer
    Paralegal
    The following industry sectors relate to this qualification.

    Business Services
    Legal Administration



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    Training Provider Comparison

    Course summary
    This organisation only provides assessment services for this course
    For more information about this provider’s delivery of , please contact the training provider directly.
    Provider code:
    Course length:
    Study mode:
    Course available as an Australian Apprenticeship or Traineeship
    Course and additional fees information
    Course fees
    Duration
    Online delivery

    Online (training available online or via email submission)

    This provider has not supplied specific information about their delivery of

    Please contact them below for further details

    ENQUIRE NOW

    Training provider summary
    This training organisation provides:
      Delivery and assessment services.
      Assessment only services.
      Courses of study through Australian Apprenticeships and Traineeships.
      Recognition for prior learning.
      Financial assistance via VET Student Loans.
    Training provider type
    Registration status
    Subsidies
    This training provider is authorised to deliver subsidised courses in the following states and territories
    1. ACT
      ACT
    2. NSW
      NSW
    3. NT
      NT
    4. QLD
      QLD
    5. SA
      SA
    6. TAS
      TAS
    7. VIC
      VIC
    8. WA
      WA
    Training options
    This training provider offers courses in the following delivery modes:

    The following facilities are required at the training site:

    Offsite training is avaliable in the following locations:
    Within a radius of Km from
    Limited to the following cities:
    Limited to the following postcodes:
    Online (training available online or via email submission)
    Distance (training available via correspondence)
    Attendance required (training includes some fixed-time online lectures or fixed time class components)
    Fixed submission dates (assessment pieces have set submission dates)
    Self-paced (training has no set class times of set submission dates)

    Facilities
    Services
    Name
    Phone
    Fax
    Email
    Address
    Training organisation website
    Course enrolment webpage
    APPLY FOR THIS COURSE

    RTO Code: | Type: | Operating since
    Course fee: not provided
    Subsidies available
    VET Student Loan eligible
    Duration: not provided
    Available online
    This organisation only provides assessment services for this course
    *Information is provided by the RTO, no warranty is given by the Commonwealth as to the accuracy or reliability of the information.

    Course always available

    The following facilities are required at the training site:

    Offsite training is avaliable in the following locations:
    Within a radius of deliveryItem.Radius Km from
    Limited to the following cities:
    Limited to the following postcodes:
    Online (training available online or via email submission)
    Distance (training available via correspondence)
    Attendance required (training includes some fixed-time online lectures or fixed time class components)
    Fixed submission dates (assessment pieces have set submission dates)
    Self-paced (training has no set class times of set submission dates)

    This RTO can offer VET Student Loans for certain approved courses. A VET Student Loan is a capped loan from the Australian Government to help you pay your tuition fees. Your initial loan debt amount (loan and loan fee, if applicable), plus indexation, must be paid back once you start earning over a certain amount. The amount for the 2016-2017 income year is $54,869.

    For more information, visit the Department of Education and Training or StudyAssist.


    Contact information
    Name
    Phone
    Fax
    Address
    Training organisation website Campus website
    Student outcomes for similar courses

    These are the outcomes of graduates surveyed six months after completing their training for similar courses 'Diploma in the field of Management and Commerce'

    35.9%

    Of people who were not employed before starting their course were employed after completing it.
    24.8 %

    Of those employed after training, were in the same occupation as their course.
    Clerical and Administrative Workers
    26.2%
    Clerical and Administrative Workers
    Professionals
    24.4%
    Professionals
    Managers
    22.5%
    Managers
    Median salary of those employed in their first full-time job
    (includes those employed prior to training)

    $52,200

    $44,300


    Destination
    after training
    This
    course
    Similar
    courses
    All Diploma courses
    Employed or in further study after training (%) - 89.9 88.1
    Employment outcomes:
    Employed (%)
    Full-time (%)
    Part-time (%)
     
    -
    -
    -
     
    82.2
    61.2
    20.7
     
    78.4
    46.3
    31.9
    Further study outcomes:
    Enrolled at University (%)
    Enrolled at TAFE (%)
    Enrolled at Other provider (%)
     
    -
    -
    -
     
    11.5
    6.2
    16.3
     
    15.2
    6.6
    13.2
    Satisfied with the training (%) - 86 84.3
    Received job-related benefits from training (%) - 56 63.7
    Received personal benefits from training (%) - 93 94.8
    Achieved main reason for undertaking training (%) - 80.7 82
    Recommend the training to other (%) - 90.7 90.1

    Employment
    status
    This
    course
    Similar
    courses
    All Diploma courses
    Median salary (Full-time) ($) - 52 200 44 300
    Top Occupations (%):
    Clerical and Administrative Workers
    Professionals
    Managers
     
     
    26.2
    24.4
    22.5
     
    30.7
    21.6
    14.5
    Top Industries (%):
    Financial and Insurance Services
    Health Care and Social Assistance
    Public Administration and Safety
     
     
    14.9
    13.9
    11.7
     
    28.6
    10.3
    7.8

    Employment
    status
    This
    course
    Similar
    courses
    All Diploma courses
    Employed after training (%) - 92.3 89.3
    Median salary (Employed full-time) ($) - 54 900 46 800
    Enrolled in further study (%) - 32.5 33.3
    Satisfied with the training (%) - 86.4 84.6
    Achieved main reason for undertaking training (%) - 83.4 84.9

    Employment
    status
    This
    course
    Similar
    courses
    All Diploma courses
    Employed after training (%) - 35.9 43.4
    Median salary (Employed full-time) ($) - 35 400 39 000
    Enrolled in further study (%) - 41.4 40.1
    Satisfied with the training (%) - 84.4 83.8
    Achieved main reason for undertaking training (%) - 67.2 73.3

    Please Note:
    All statistics are supplied by the National Centre for Vocational Education Research.
    * The estimate has a relative standard error greater than 25% and therefore should be used with caution.
    ** NCVER does not report on estimates based on less than 5 respondents because the estimates are unreliable.
    For more information, please refer to the Statistics Explained page.

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    Financial and Insurance Services
    14.9
    Financial and Insurance Services
    Health Care and Social Assistance
    13.9
    Health Care and Social Assistance
    Public Administration and Safety
    11.7
    Public Administration and Safety
    Business Services
    Stream Certificate II Certificate III Certificate IV Diploma Advanced Diploma
    Advertising          
    Stream Certificate II Certificate III Certificate IV Diploma Advanced Diploma
    Business, Business Administration and Sales          
    Leadership & Management          
    Customer Engagement          
    Legal and Conveyancing          
    Medical          
    Small Business and Franchising          
    Education          
    International Trade          
    Marketing & Communication          
    Purchasing          
    Recordkeeping          
    Project Management          
    Human Resources and Work Health & Safety          
    Governance          
    Quality Auditing          
    International Education          
    Library & Information Services          
    Environmental Management          

    Note: Information provided as a guide only.  Chart developed by the Australian Apprenticeships & Traineeships Information Service (aatinfo.com.au). Information in this chart may be reproduced with acknowledgement of its source: "The Australian Apprenticeships & Traineeships Information Service (aapathways.com.au/jpc) funded by the Australian Government Department of Education and Training".